Equipment dealer illustration
About Flyntlok

Built inside an equipment dealership. Built for the way dealers actually work.

Flyntlok is a modern, cloud-based dealer management system for heavy equipment, outdoor power equipment, agriculture, and commercial vehicle. We connect sales, service, parts, rentals, inventory, CRM, and reporting so dealers can run with better visibility, faster workflows, and more control over profitability.

200+ customers
350+ rooftops
3,000+ users
Classic 3
Dynca1500D 66In M278573 Sol 768X@2X.Jpg
Craig Taylor
John Deere
AGCO
STIHL
Bobcat
Hitachi
Paccar
Volvo
Develon
John Deere
AGCO
STIHL
Bobcat
Hitachi
Paccar
Volvo
Develon
John Deere
AGCO
STIHL
Bobcat
Hitachi
Paccar
Volvo
Develon
OPE Dealer software

Why OPE Dealers Need Specialized Software

Running an outdoor power equipment dealership isn't like running a heavy equipment or automotive shop. Your world moves differently:

our story

We built Flyntlok because we needed it ourselves.

Flyntlok did not start as a software idea looking for a market. It started as a problem inside a dealership.
When Sean McLaughlin bought Craig Taylor Equipment in Alaska, he saw what many dealers already know: the dealership’s software was one of the biggest constraints on the business. The system was difficult to use, hard to change, and not built for the way a modern equipment dealership needed to operate.

Sean had already spent his career building software for demanding businesses. His first major company, Eze Castle Software, supported hedge funds and investment managers with trading and order-management technology. After leaving that business and serving in government during the George W. Bush administration, Sean and his wife, Laura, moved their family to Alaska.

“My career started on Wall Street where I founded a software company that supported hedge funds in their daily trading of stocks, bonds, options, and futures. That company, Eze Castle Software, turned out to be quite successful. I left to work in government for a time during the George W. Bush administration and then my wife, Laura and I moved our family to Alaska.”

In Alaska, Sean became an equipment dealer. That changed the way he looked at dealership software. A DMS was not just a back-office system. It affected the parts counter, the service shop, the rental desk, the sales team, the accounting office, and the customer experience.

So the team built the system they wished existed.

That became Flyntlok.

senior leadership

Meet the Team Building Flyntlok

Flyntlok brings together dealership operators, software builders, and industry leaders focused on modernizing how equipment dealerships run.

The Dealer's Problem

Dealership software should not be the thing holding your dealership back.

Dealers manage complex businesses: parts, service, rentals, sales, inventory, customers, OEM requirements, warranty workflows, and accounting data. When those workflows are trapped in outdated or disconnected systems, teams lose time, visibility, and margin.

Flyntlok was built to replace that friction with a system designed around how dealerships actually operate.

the flyntlok difference

Built differently from the ground up.

Built by dealers
Flyntlok was designed inside a real equipment dealership. That means the platform is shaped around the daily work of parts teams, service writers, rental coordinators, salespeople, accounting staff, managers, and owners.
Cloud-native from the start
Flyntlok was developed as a modern cloud platform, not a legacy system covered with a newer interface. Dealers get software that can evolve as their business grows.
Connected, not monolithic
Flyntlok connects the workflows that matter most while integrating with best-in-class systems for accounting, OEMs, payments, and other core business functions.
Designed for dealer profitability
Every workflow should help dealers improve visibility, protect margin, reduce manual work, or create a better customer experience.
White Quotes

“With Flyntlok, the data flows freely. That means better service, smarter diagnostics, and more trust.”

Nick Jacobs
Sr. Director of Finance & Operations, STS Truck & Trailer
Values & Culture

What we believe

Dealer-first software wins.

We build for the people who live inside dealership workflows every day — owners, managers, parts teams, service writers, technicians, rental coordinators, sales teams, and accounting staff.

Modern architecture matters.

Dealers should not have to accept outdated tools as the cost of doing business.

Connected systems create better decisions and grow profitability.

Your data should move across departments, tools, OEM relationships, and reporting workflows.

Support is part of the product.

Software only works when teams can adopt it, trust it, and get help when the business is moving.

The next generation of dealers will run on data.

Flyntlok is investing in AI and automation that help dealers uncover revenue opportunities, reduce repetitive work, and act on the information already inside their business.

Built in Alaska.
Serving dealers everywhere.

Flyntlok is headquartered in Anchorage, Alaska — a place where equipment, uptime, logistics, weather, and resourcefulness matter. That environment shapes how we build: practical, resilient, direct, and focused on solving real operational problems.

We are proud to build software for the dealers who keep equipment moving, customers working, and businesses growing.
frequently asked questions

Common questions about Flyntlok

What does Flyntlok do?

Flyntlok is a cloud-based dealer management system that helps equipment and specialty dealers manage sales, service, parts, rentals, inventory, CRM, reporting, and connected workflows in one platform.

Who is Flyntlok built for?

Flyntlok is built for heavy equipment, outdoor power equipment, agriculture, and commercial vehicle that need modern tools for managing complex dealership operations.

Why was Flyntlok created?

Flyntlok was created because Sean McLaughlin and the team at Craig Taylor Equipment needed a better DMS for their own dealership and did not believe the available legacy systems were good enough for modern dealer operations.

Is Flyntlok cloud-based?

Yes. Flyntlok was built as a modern cloud-based platform designed to evolve, scale, and connect across dealership departments.

What makes Flyntlok different from legacy DMS providers?

Flyntlok was built from scratch around modern cloud architecture and real dealership workflows. It was incubated inside an operating equipment dealership, not retrofitted from a decades-old system.

Who founded Flyntlok?

Flyntlok was founded by Sean McLaughlin, a software entrepreneur and equipment dealer who owns Craig Taylor Equipment in Alaska.